Stormboard Brand Illustrations & Product Icons
Scope
Illustration
Art Direction
Client
Stormboard (B2B SaaS)
While working closely with the team at Stormboard to overhaul their brand identity, it was imperative to also rework their illustration style into something that represented their new brand voice and positioning.
My work with Stormboard included developing a large library of illustrations and icons to visualize different aspects of the product, while still keeping the style relevant to the collaborative software tech industry.
Blog Spot Illustrations
A series of spot illustrations for Stormboard’s ‘50 Work From Home Tips From the Experts’ blog post. For this spot illustration set, the client wanted a friendly and texture-rich style that captured different work from home tips.
Character Illustrations
Brand-specific character illustrations created for external marketing materials, email campaigns, social media, and website use. These illustrations were also expanded to function as default avatars during the user onboarding process.
Product Icons
Product icons are the visual expression of the Stormboard brand and product. They communicate the core idea and intent of the product in a simple, bold, and friendly way.
Pricing Tier Icons
Personal
Startup
Business
Enterprise
Education